A battle card is a question paired with the answer you want given: a competitor comparison, a pricing objection, a security question. When a card matches what a prospect asks, it takes priority over document retrieval, so the answer comes out the way you wrote it.
Use a card when the answer is a sales decision. Use a document when the answer lives in content that changes.
Create cards
From Knowledge → Battle Cards:
- Write one directly. Add the question and the answer you want delivered.
- Create with AI. Describe what you need and the copilot drafts cards, researching the web when it helps. Drafts land in Recommended for review; nothing goes live until you approve it.
Cards also come to you: Caspr drafts them from your calls and at signup, and open knowledge gaps answered in Slack or Teams are saved as cards.
Approved cards are shared across your workspace, so every rep gives the same answer.
